In a new section for my Blog, I've created a Voices from the past idea utilising googles search by date feature that i'd been using for finding recent news but also recently for fun searching old articles. So today I typed in "Sega E3" (as this years is on) to look for old Sega articles back when they had dreamcast out so I searched between 2000 and 2001 and found this interesting one which gives a good reminder and feel of how things were at the time taking you back roughly a decade when things were very different.
Here is the link and an extract below.
http://news.cnet.com/Sega-strikes-back-at-Sony-with-price-cuts/2100-1040_3-240428.html
Sega today announced a series of initiatives to promote its Dreamcast gaming console, striking back a day after rival Sony made waves with news about its PlayStation 2.
The competition between Sony and Sega heated up today at the Electronic Entertainment Expo (E3) trade show in Los Angeles, with Sega announcing a variety of partnerships, an upgraded Web browser and a new discounted pricing plan, all designed to steal some of Sony's momentum with its PlayStation2.
Yesterday at E3, Sony announced initial pricing and the launch date of the U.S. version of the PlayStation 2.
Sega will discount the Dreamcast by $50, for a limited time, bringing the price of the Dreamcast down to $149, compared with $299 for the PlayStation2 when it launches in October.
"We have secured our base of hardcore gamers, and now with the $50 introductory offer and the free SegaNet subscription, Sega Dreamcast will reach a broader installed base of consumers and deliver networked gaming to the masses," said Chris Gilbers, vice president of sales at Sega, in a statement.
As part of its strategy of appealing to nongamers, the company said yesterday it is working with InnoMedia to allow Internet-based telephony over the Dreamcast console and last month unveiled a digital camera that works with the device.
Sega also said last month that it will offer a $200 coupon to customers who sign up for the SegaNet service, in a subsidy model similar to that of many PC makers who give away computers in exchange for long-term service contracts. Some analysts called the move risky but necessary, given Sega's relatively weak cash position compared with consumer electronics giant Sony.
Sega also announced a series of marketing promotions, including sponsorship of Ozzfest 2000, a summer concert tour featuring Ozzy Osbourne. The company also said it has upgraded the browser used in the Dreamcast to include support of more multimedia technology.
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